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Strength & Conditioning
for athletic performance and long-term progress

Strength & Conditioning for athletic performance and long-term progress

The Program Logo

Services

Adaptable Programs

With enough motivation, any program can produce results — but without individualisation, progress will eventually plateau. This can lead to stagnation and overtraining. The aim of this system is to work together to find the right dose-response for your needs at any given time. It uses assessments and standardised periodisation methods, combined with guidance and feedback, to tailor frameworks that develop strength, power, and endurance. The result? You build training maturity — developing more skill, capacity, and ultimately autonomy — not just for a few weeks or months, but for a lifetime of training.

Coaching Sessions

This isn’t personal training — it’s 1:1 coaching with training maturity and progression in mind, integrating theory and practice. The focus is on strengths, limitations, and goals to build skill, capacity, and autonomy in support of your training program. The idea is logical, progressive training — not just pushing for one more rep (though that may happen from time to time).

Coaching Education 

Ongoing development is key, which is why The Program shares knowledge through evidence-based coaching education and mentoring. Whether you’re a coach refining your methods or an athlete curious about the “why” behind training, these sessions dive into theory, application, and real-world problem-solving. The goal is to build coaching maturity — developing the skill, adaptability, and decision-making needed to thrive in evolving environments. It’s not about memorising methods; it’s about understanding principles that adapt to your needs and those of your athletes.

Return to Play

Rebuilding strength and function after injury or surgery requires a structured, individualised approach. This process integrates progressive resistance training, neuromuscular re-education, and graded exposure to safely restore capacity and confidence. A dose-response progression carefully increases intensity, volume, and frequency to promote tissue healing and long-term performance. Collaboration with physical therapists and medical teams ensures the program is safe, effective, and aligned with individual goals. For more info on this and to see if The Program is the right fit for your case fill out the form below for a free consultation.

A training system that combines systematic planning with adaptability.
The idea is sustained progress and long-term autonomy. 

Skill
Capacity
Autonomy

The Process

Athlete Dashboard

How it works:

  • ​Identify Training Needs
  • Assess Capabilities
  • Tailor the Program Method
  • Adapt Based on Insights
Athlete Coaching
Athlete Feedback
Training Plan
Progress
Muscle Soreness

What you get:

  • ​Feedback & Support
  • ​​Accountability
  • Measurable Progress
  • Sustainable Training Maturity

The Program supports long-term growth—whether you're starting out, returning from injury, or aiming for peak athletic performance.

Ian Holland Coulton

About Me

I created The Program to deliver structured but adaptable training — It’s a system built to meet your needs, whether you’re an athlete or simply training for a stronger, more capable life.

 

I’m Ian, a coach and researcher with over 25 years of experience in training and coaching worldwide — from Olympic weightlifting to snow sports. I hold a Master’s degree in S&C and am currently pursuing a PhD in exercise science.

The Program is for anyone who wants accountability, measurable progress, and the tools to train with confidence — backed by specialist support. Check out the Reviews page for feedback from some of my recent and long-term clients.

I created The Program to deliver structured but adaptable training — grounded in exercise science and shaped by real-time feedback and individual support. It’s a system built to meet your needs, whether you’re an athlete or simply training for a stronger, more capable life.

 

I’m Ian, a coach and researcher with over 25 years of experience in training and coaching worldwide — from Olympic weightlifting to snow sports. I hold a Master’s degree in S&C and am currently pursuing a PhD in exercise science.

The Program is for anyone who wants accountability, measurable progress, and the tools to train with confidence — backed by specialist support. Check out the Reviews page for feedback from my recent and long-term clients.

About me

I created The Program

to deliver structured but adaptable training — grounded in exercise

science and shaped by

real-time feedback and individual support. It’s a system built to meet your needs, whether you’re an athlete or simply training for

a stronger, more capable life.

Ian Holland Coulton
Ian Holland Coulton
Desert

I created The Program to deliver structured but adaptable training — grounded in exercise science and shaped by real-time feedback and individual support. It’s a system built to meet your needs, whether you’re an athlete or simply training for a stronger, more capable life.

 

I’m Ian, a coach and researcher with over 25 years of experience in training and coaching worldwide — from Olympic weightlifting to snow sports. I hold a Master’s degree in S&C and am currently pursuing a PhD in exercise science.

The Program is for anyone who wants accountability, measurable progress, and the tools to train with confidence — backed by specialist support. Check out the Reviews page for feedback from my recent and long-term clients.

About me

About me

I created The Program to deliver structured but adaptable training — grounded in exercise science and shaped by real-time feedback and individual support. It’s a system built to meet your needs, whether you’re an athlete or simply training for
a stronger, more capable life.

I’m Ian, a coach and researcher with over 25 years of experience in training and coaching worldwide — from Olympic weightlifting to snow sports. I hold a Master’s degree in S&C and am currently pursuing a PhD in exercise science.

The Program is for anyone who wants accountability, measurable progress, and the tools to train with confidence — backed by specialist support. Check out the Reviews page for feedback from my recent and long-term clients.
If you are interested in working together, fill out the form below for a free no obligation online consultation.

Contact

Book a Free
Consultation

Fill out the form to receive a free, no obligation consultation with me.
How Can I Help?
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